Jun 15, 2018
Heweiyongtai & “Police Industry Salon” Hit A New Stride In The ⅫTH SOFEX JORDAN 2018
From May 8 to 10, 2018 (3 days in total), the 12th SOFEX (special operation forces exhibition and conference) Jordan was held in Amman exhibition center with the full support of the king of Jordan.
Beijing Heweiyongtai Sci & Tech Co., Ltd as a special safety equipment professional manufacturer, participated in this exhibition with the latest products, like Portable X-ray Inspection System, Portable Explosive Detector, Hazardous Liquid Detector, Intelligent Explosive Ordnance Disposal Robot and so on. Our wide range of products cover security check, explosion-proofing, explosive ordnance disposal, criminal investigation, technical investigation, reconnaissance, anti-reconnaissance, rescue, fire control, anti-terrorism, etc. Our products attracted a lot of overseas military police professionals to stop to learn. Displaying achieved the expected effects.
Heweiyongtai team receive Jordanian military and police customers
During the exhibition, our products are great attentions of viewers. Police users in various countries and relevant exhibitors have stopped to learn about function, application and working principle of products in detail. They are interested and would like to enter into business relations for further cooperation intention after heap praise on the applicability and universality of our products.
Chinese ambassador to Jordan Mr. Pan weifang visited heweiyongtai booth
Mr. Xu Menglin, marketing manager of Heweiyongtai international trade department demonstrated products & functions for visitors.
Mr. Wang Junfei, marketing manager of heweiyongtai international trade department, demonstrated products & functions for visitors.
Heweiongtai self-developed Portable X-ray Scanner System appeared in SOFEX Jordan
Heweiyongtai self-developed Colour Low-light Night Vision Investigation System in SOFEX Jordan
Heweiyongtai self-developed Listen Though Wall in SOFEX Jordan
The exhibition, which has been held biennially since 1996, has received strong support from King Abdullah of Jordan. Unlike many defence shows in the Middle East, SOFEX Jordan focuses on special forces and counter-terrorism. The exhibition is divided into four sections: the land sea and air military equipment, police equipment, military communication and IT technology, multi-functional vehicle system and equipment. The exhibition has six exhibition halls, and the indoor and outdoor exhibition area is more than 75,000 square meters. More than 350 military and police equipment manufacturers from 35 countries showed the latest technology and equipment. 14 Chinese exhibitors, Aerospace Long-March International Trade Co., Ltd., China National Precision Machinery I/E CORP., Hytera Communications Corporation Limited, Beijing Heweiyongtai Sci & Tech Co., Ltd., Shenzhen Qingzhun Sci & Tech Co., Ltd., etc, took part in this exhibition.
This exhibition not only enhances the company's popularity in the Middle East region and develops product marketing, but also enables the company to understand the world's advanced technology and promotes the company's technology upgrading and development.
In order to promote communication between Chinese police industry and overseas counterparts, Heweiyongtai moved “Police Industry Salon” activity held inside China for many years to overseas, and successfully hosted the activity of “Police Industry Salon enter into SOFEX Jordan”.
Salon Group Photo
It is a great honor for salon to invite senior executives of French conglomerate Safran, who have studied in China and can communicate in Chinese, pointing out that there are many opportunities for Chinese enterprises in Jordan. The salon also has the honor to invite elites from Shenzhen Hytera, Beijing Pufan, Shanghai HRSTEK, Guangzhou Zhongli, Ningxia Senno, Bayern Messe, etc. Mr. Gerry Wang, general manager of International trade department of Heweiyong, hosted the Salon and representatives from Hytera, HRSTEK, Senno and Heweiyongtai, spoke enthusiastically.
Mr. Mehid, the senior executive of Safran SA, shared his experience in market development
Marketing engineer of Hytera in the Middle East talked about three conditions for success in developing Jordan's market. Firstly, find powerful dealers in the exhibition. Secondly, employ local employees with their native language and culture to explore the local market. Thirdly, set up an local for giving local customers great confidence and trust, indicating that the company is engaged in long-term business and can respond to requests from clients asking for services of technical support, after-sales service at any time. At present, Hytera has acquired many brand enterprise from British, German, Canadian, and has more than 200 offices around the world with nearly 10,000 employees and has achieved remarkable achievements.
Representatives of other enterprises have talked about developing overseas markets, how small and medium-sized enterprises should gather together and exchange for developing.
Police Industry Salon was founded by Heweiyongtai CEO, Mr. Yunxiang Fei with adhering to public benefit spirit. Since the establishment on Jun 14th, 2014, we have organized salon activities more than 165 times. With the aim of “Open, Liberty, Sharing and Win-Win”, Police Industry Salon has become the first Chinese police industry non-governmental exchange platform which stimulates the communication and the development of police industry. And more, it has been an important platform of new product release and helping industry elite integrate more resources to constantly lead the industry development direction.